Open Digital Marketing Blog

Some like pretty fish and colorful coral, I love the play of light and space and today's Dos Ojos dive filled my heart with joy. It was an obstacle course of a dive, part of it in complete darkness (not so much a cavern as a cave) but a great dive instructor made it seem easy. And the view was unbelievable. Here's just a short of the Barbie Line part of the Dos Ojos system.

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do you use #s & @s outside of Twitter?

Fri, 05 Feb 2010 02:10:22 +0000

Imagine this dialogue:

He texts, "What are you up to tonight?"
She answers, "w/ @jane #Fringe & #30Rock"

Here's another scenario:

He texts, "What are you up to tonight?"
Her mobile app (set to to recognize time-based inquiries) auto-responds with a text back based on her public calendar entries, "w/ @jane #Fringe & #30Rock"

Is our conversation style becoming so meta-tagged that it may be hard to distinguish our responses from those of a bot?

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Adidas to launch augmented reality in shoewear

Sun, 31 Jan 2010 17:34:09 +0000

Adidas is to launch the first augmented reality in shoewear, Feb, 10, 2010. Each shoe in the line will have an augmented reality code built into the design, which will unlock games and exclusive online content.

I couldn't find any clarifying info on the Adidas website as to what this would mean in simple terms and the promo video, while uber-cool, did not reveal much to me.

Most consumers have witnessed augmented reality, possibly without even realizing it, during football broadcasts. You know those yellow lines that appear on the field but are not actually painted on the field? That's augmented reality.

So would wearing the Adidas shoes while playing a video game play a part in constructing an avatar wearing similar shoes? Or is this just a dressed-up version of the pepsi bottle cap game?

I'm looking forward to learning more in February.

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Untitled

Sun, 31 Jan 2010 00:22:38 +0000

via twidroid

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This is why voicemail as we know it is a dinosaur – via @Gizmodo

Sat, 30 Jan 2010 17:05:04 +0000

via gizmodo.com

I have to admit, sometimes I only check voicemail once per week and I tell people quite directly that the easiest way to reach me is to text me. With all the one-click usability enhancements in all interfaces we use today, the multi-key voicemail systems have become obsolete.

In fact, just as cable remote controls have become unnecessarily complicated (count on your cable/satellite remote how many different buttons there are just for scrolling up or down) voicemail systems are getting more and more complicated.

For example, my office phone system requires a 9-digit password, and switching options takes pressing 2 digits instead of one. Makes me wonder if the guys who designed cable remote controls engineered these voicemail systems as well.

Outside of the office I use google voicemail, I get my voice messages texted and emailed to me, and have the convenience of only listening to the message of my choosing straight from my email box. It also comes with the hilarity of reading google’s voice to text interpretations, such as when “Cleise Brazilian Spa” called and the google transcript said my message was from “Crazy bird city”…

Do you get annoyed with voice mail? What’s your story?

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“Best way to set goals is to set about 45 and see which 2 stick around” David Allen Podcast- Goal Setting

Wed, 27 Jan 2010 04:57:26 +0000

David Allen On Goal Setting by Info@Davidco. Com (4231 KB)
Listen on posterous

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